Matty Abel, owner of DBA Runners and head trainer, needed an affordable website solution that would allow current clients to keep in the loop with the latest news and programs, as well as give new clients an overview of the business and how joining the squad could help them reach their fitness goals!

The design and layout was kept simple and modern in line with the DBA branding, and according to UX (user experience) principles to ensure an easy browsing experience for visitors – not to mention responsive functionality so the site could be accessed on the go on smartphones and tablets as well as at home on desktop.

Newsletter signups were added to the website to allow visitors to quickly and easily add themselves to the DBA Runners mailing list to hear about upcoming events and offers. In order to grow DBA’s social media presence, a Facebook Like box and an Instagram feed were also integrated into the website.